<?xml version="1.0" encoding="UTF-8"?><rss version="0.92">
<channel>
	<title>Jason Michaels</title>
	<link>http://jasonmichaels.com/blog</link>
	<description>marketing in the age of distraction</description>
	<lastBuildDate>Thu, 03 Mar 2011 20:47:04 +0000</lastBuildDate>
	<docs>http://backend.userland.com/rss092</docs>
	<language>en</language>
	<!-- generator="WordPress/3.1" -->

	<item>
		<title>The Goldilocks Principle of Social Marketing</title>
		<description><![CDATA[How many communications and touch-points foster the brand-to-consumer relationship without annoying the end-user? Too few communications and the conversation will dissipate; too many communications and the consumer will unsubscribe, unfriend, or unfollow. At least email marketers have the unsubscribe rate as a barometer. And ecommerce directors have sales funnel and conversion metrics. Social marketers have [...]]]></description>
		<link>http://jasonmichaels.com/blog/2011/03/03/the-goldilocks-principle-of-social-marketing/</link>
			</item>
	<item>
		<title>About</title>
		<description><![CDATA[I'm a senior-level marketing professional.]]></description>
		<link>http://jasonmichaels.com/blog/2010/10/15/about/</link>
			</item>
	<item>
		<title>Beyond &#8220;Buy Now&#8221; &#8211; The online retail evolution</title>
		<description><![CDATA[The future of ecommerce is comprised of a series of personalized customer interactions and experiences.]]></description>
		<link>http://jasonmichaels.com/blog/2010/10/15/hello-world/</link>
			</item>
</channel>
</rss>

<!-- Dynamic Page Served (once) in 0.516 seconds -->

